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Tag: Marketing Advice

December 9, 2015May 4, 2020Marketing Advice

Free Marketing Advice for Small Business

As a Marketing firm, we make the vast majority of our business from Medium Sized companies with a decent amount of funding/revenue and years in business; yet, most of the questions I (Francisco) get on a daily basis are from small companies just starting […]

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March 3, 2015March 23, 2016Marketing Advice

How to Avoid Getting Blacklisted

We have all heard of it. Getting blacklisted is the Boogie Man of Digital Marketing, with the only difference that this is completely real (based on my assumption that the boogie man is not!). But what exactly is this powerful force, how can we prevent […]

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How to Choose an Email Automation Tool
February 20, 2015February 8, 2025Marketing Advice

How to Choose an Email Automation Tool

I have been lucky enough to work with most email automation tools out there, large and small. From the entry level tools such as MailChimp and Campayn, to the more “robust” systems of Eloqua and Marketo, and those in between like Silverpop, HubSpot, Pardot  and Manticore (now Sales Engine), […]

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January 12, 2015January 21, 2015Marketing Advice

What is “Modern Marketing”?

Modern Marketing is one of those hype keywords flooding Twitter these days. No one seems to know exactly what it is, yet every company and pseudo-expert out there seems to have a “How To” guide, and the answer is always the same: “Buy my product.” Since […]

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December 15, 2014February 16, 2015Marketing Advice

The Secret to Marketing Technology

I have made quite a lucrative career out of Marketing Technology.  Luck would have it I was coming out of Grad School when Companies like Marketo, Eloqua, Silverpop and Manticore (now sales engine) were laying down the road for email automation while Google Adwords […]

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